UX Copywriter

Providing new and updated website copy to match the brand's new tone of voice, along with social copy to support the new look and feel.

Roles included:

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• Working with the client and design team to create microcopy and longer form copy for the website

• Adapting copy to a new tone of voice and design
• Balancing the needs of the client without compromising design/layout to create a succinct and concise website that delivered all the key information (considering UX and accessibility at all times)